AN AGENCY THAT SHOWS IT ALL…
We are BBA, a dynamic creative agency driven by an independent spirit, committed to shaping unparalleled experiences in comprehensive communication: ATL, BTL, events, video productions, and digital strategy. We always break the mold and set aside monotony to make our clients' visions happen.
Our team works daily to study, create, and develop distinct and winning ideas.
WORK
and winning campaigns
Diálogo Diverso
Reveal the silence
For decades, children have been victims of pedophilia within the Catholic Church. Only a few cases have been exposed, with a tendency to silence the rest. The "Reveal the Silence" campaign uses candle symbolism to graphically highlight instances of child abuse, representing the truth as the candle melts. Additionally, it promotes "Diálogo Diverso," providing a safe space for people to share their testimonies.
Mercedes Benz
The Missing Streets
In Latin America, the silence of the streets speaks louder than ever. Day after day, women disappear repeatedly. It's a reality that we all know but few fully comprehend. To raise awareness about this crisis, we collaborated with Mercedes to erase from the map the streets named after the most important women in our history. It was a silent protest to make the invisible visible, promoting the fight against a reality that cannot be ignored.
Lays - PEPSICO
HARKAY
Skin cancer is a common disease for people who work in direct sunlight, particularly in Latin America where sun exposure is intense. Lays has found a way to protect its workers by utilizing the same potatoes our farmers grow. Twenty percent of the potatoes are wasted during production, but this waste contains healing and soothing properties for skin burns. As a result, we have decided to create sunscreen from the daily potato waste produced in our factories and distribute it to our workers.
Doritos - PEPSICO
Gamers Therapy
Video game enthusiasts often spend hours having fun, but this can take a toll on their joints, leading to intimidating injuries. To address this issue, Gamers Therapy was created. It aims to combine Doritos with exercises specifically designed to prevent and alleviate these physical discomforts.
Abbott
Talking Poops
A series of TV commercials bring a lighthearted approach to a common issue: constipation, with talking poops that struggle to get out.
Neogasol
Farts case
Farts that make you experience supernatural moments. We love developing funny, viral, ideas.
Grupo Superior
Aniventuras
Endangered animals transformed into cookies to educate new generations about Ecuadorian wildlife conservation engagingly and enjoyably.
Diálogo Diverso
The Sound Of Truth
TV commercials aimed at raising awareness about the issue of femicide in Ecuador. These ads utilize sound engineering techniques, including frequencies above 12,000 kHz, to evoke discomfort and draw attention to this important issue.
Netlife
Offline Education
This digital encyclopedia does not need an internet connection. It is designed for all locations in Ecuador where access to information is limited due to their remote location.
Abbott - Smecta
Air Poop
After all, ideas have the power to change the world. Throughout the pandemic, everyone made efforts to improve the situation and address emerging problems. Grounded in genuine insight, we also aimed to contribute to behavioral change.
Various brands
Sense Label
In Ecuador, there are over 55,000 people with visual disabilities. These individuals lack autonomy in their daily activities due to their conditions. We did something remarkable: we brought together all our brands to create the first book of Braille labels. We believe that Ecuador needs to have a truly inclusive and tolerant society.
Diálogo Diverso
LGBTIQ Choir
The first LGBTIQ church choir. A message created from the very words of its critics.
Marathon Sports
WE VIBRATE FOR THE SAME PASSION
After 8 years, Ecuador returned to the World Cup, and we wanted to find an iconic way to support the national team. We didn't want just any icon; we needed something that would give us goosebumps. Thanks to the Geophysical Institute and our client Marathon Sports, we detected a 6.7 magnitude earthquake on the Richter scale, caused by the vibration of the fans' excitement.
Diálogo Diverso
Reveal the silence
For decades, children have been victims of pedophilia within the Catholic Church. Only a few cases have been exposed, with a tendency to silence the rest. The "Reveal the Silence" campaign uses candle symbolism to graphically highlight instances of child abuse, representing the truth as the candle melts. Additionally, it promotes "Diálogo Diverso," providing a safe space for people to share their testimonies.
Mercedes Benz
The Missing Streets
In Latin America, the silence of the streets speaks louder than ever. Day after day, women disappear repeatedly. It's a reality that we all know but few fully comprehend. To raise awareness about this crisis, we collaborated with Mercedes to erase from the map the streets named after the most important women in our history. It was a silent protest to make the invisible visible, promoting the fight against a reality that cannot be ignored.
Lays - PEPSICO
HARKAY
Skin cancer is a common disease for people who work in direct sunlight, particularly in Latin America where sun exposure is intense. Lays has found a way to protect its workers by utilizing the same potatoes our farmers grow. Twenty percent of the potatoes are wasted during production, but this waste contains healing and soothing properties for skin burns. As a result, we have decided to create sunscreen from the daily potato waste produced in our factories and distribute it to our workers.
Doritos - PEPSICO
Gamers Therapy
Video game enthusiasts often spend hours having fun, but this can take a toll on their joints, leading to intimidating injuries. To address this issue, Gamers Therapy was created. It aims to combine Doritos with exercises specifically designed to prevent and alleviate these physical discomforts.
Abbott
Talking Poops
A series of TV commercials bring a lighthearted approach to a common issue: constipation, with talking poops that struggle to get out.
Neogasol
Farts case
Farts that make you experience supernatural moments. We love developing funny, viral, ideas.
NEWS
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